Travellers 'could be drawn to cinematic destinations'

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TRAVELLERS 'COULD BE DRAWN TO CINEMATIC DESTINATIONS'

Thursday, 20 Dec 2007

Destinations featured in popular movies could benefit from something of a tourism boom next year, according to the Association of British Travel Agents.

The organisation claims that tourists may be inspired to visit the countries they see in films in 2008 as they look for new and exciting places to visit.

This could boost opportunities for property investors looking for new places to purchase rental accommodation or holiday homes as demand is likely to increase.

Baz Luhrman's epic Australia for example could pique travellers' interests and encourage them to travel to the country to discover more about its fascinating history.

Meanwhile the film adaptation of the Alex McCall Smith novel No 1 Ladies' Detective Agency may attract more tourists to Botswana where the book, and hence the movie, is set.

The effect of film on tourism has been seen in England where according to UK Film Council movies such as Harry Potter have led to an impressive rise in visitors to the locations featured.

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